We had great fun delivering our projects this year. But, as you might suspect, in the world of voice overs everything does not always go to plan and we have had some giggles!
One of the most beautiful, inspiring factors of working in the voice over industry is how, with hard work and due diligence, we can create some truly outstanding pieces of work that break down the language barrier, delivering powerful messages that connect people whether it’s a brand looking to grow in a foreign territory, a public service looking to make inroads in certain communities and much more.
Regular readers will know just how much we feel the right voice over, through the right channels, can attract new business and break into fresh markets If your business has ambitions to grow internationally then working with native foreign voice artist professionals to expertly repurpose your content for global audiences can help your company to push those boundaries and grow.
Over the last few years, native advertising has become an increasingly popular and highly-effective way to reach out to targeted leads and convert them into loyal customers. Though an incredibly unique and creative way to capture people’s imagination, advertisers need to do some serious research before investing in a campaign. To come across perfectly, the message needs to be promoted on the right channels and feature high quality online voice over.
There are so many benefits to having a good audio strategy when advertising. Partnering with an experienced agency can help you to share your brand voice over online channels, refine your creative approach, generate new leads and improve your ROI.
Thanks to the internet, companies stand a better chance of expanding into new international markets if they plan well and make a strong push to attract the people that matter to them most. With brands across the world constantly entering new territories, it can be worth investing in professional voice over talent to help train and upskill workers worldwide.
Despite the rise in personalization and artificial intelligence (AI) technology in the retail space, consumer trust in brands continues to be stuck on something of a downward trend; something that working with the right voice talent could help you fix.
It can be easier than you think to find a professional voice over artist online if you look in the right places – but what are the right places?
Will robots ever replace the traditional voice over? Will artificial intelligence ever reach a stage where machines are able to understand the complexities and nuances of human speech?
If you’re looking to enter new overseas markets, a basic understanding of that country’s language, culture and national identity are the bare minimum requirements for success; a service that the right commercial voice over agency can provide.