Voice Talent Online Blog

3 ways Spanish voice over can help your brand break America

Posted by Simon on Jan 4, 2018 1:08:16 PM

Hispanic millennials are positioned to be one of the biggest driving forces behind the American economy.

Brands looking to build stronger relationships with this enormous market and better advertise their products and services to Hispanic millennials can do so by investing in the right voice over and localization strategy.

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Topics: global voice over, regional voice over, voice over trends, translation

Marketing to UK audiences? British voice talent can still benefit you

Posted by Simon on Dec 28, 2017 11:10:00 AM

The type of British voice talent you use in promotional content for the UK – whether a radio commercial, YouTube ad, TV spot or other – could not only have a positive impact on your product sales, but also provide a major boost for brand awareness.

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Topics: regional voice over talent, regional voice over, voice over trends

How to use voice over for video marketing in 2018

Posted by Simon on Dec 21, 2017 10:45:00 AM

Video marketing has exploded this year, and become a key part of brands’ marketing strategies - not only in promoting their products to new audiences, but also in building stronger relationships with them. For many, working with the right voice over artist has been key to complementing their video strategy, and will continue to be a crucial aspect to brands’ success over 2018 and beyond.

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Topics: voice over for video marketing, video marketing, voice over trends

Professional voice talent can add emotion to your marketing script

Posted by Simon on Dec 7, 2017 10:40:00 AM

With attention spans dwindling, marketers are facing a growing challenge when it comes to holding the interest of their target audience. We’ve previously discussed the benefits of using voice over for video marketing and other content, but what qualities do brandsactually need from professional voice talent to make their content stand out?

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Topics: professional voice over, voice over professionals, commercial voice over, voice over trends

A voice talent agency can help strike a chord with overseas audiences

Posted by Simon on Nov 30, 2017 10:30:00 AM

Voice technology is tipped to be one of the biggest trends of 2018, but so far, only certain countries seem to be seeing particularly high levels of adoption. China is one country that has seen the technology really start to integrate in to people’s lives. Here’s how a voicetalent agency could help upcoming tech companies break into the Chinese market by utilising this trend.

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Topics: global voice over, voice over trends, technology

What personal assistant technology needs from a voice over artist

Posted by Simon on Oct 9, 2017 9:49:00 AM

Developers working on the next personal assistant to take on Apple’s Siri and Amazon’s Alexa can help differentiate themselves from the competition by working with a voice over specialist to make their technology appear more ‘human’.

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Topics: technology, voice over artists, voice over trends

Finding the ideal voice over for video, augmented and virtual reality

Posted by Simon on Sep 11, 2017 9:58:00 AM

With the right strategy in place, voice over for video, augmented reality (AR) and virtual reality (VR) can add a brand new layer of immersion to an experience, helping brands communicate with audiences on an entirely new emotional level.

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Topics: voice over for video, voice over trends

Female voice over artists rule the AI market - here's why

Posted by Simon on Jun 15, 2017 10:00:00 AM

From Siri to Amazon Echo’s Alexa to Google Voice Search, you may have noticed that the majority of the world’s leading technological services have employed female voice over artists.

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Topics: voice over trends

Voice over talent can help to share scientific knowledge

Posted by Simon on May 9, 2017 10:00:00 AM

Believe it or not, the English language is one of the main barriers to sharing knowledge amongst the international scientific community. Many working in scientific fields are looking to break down those barriers with voice over talent that better connects scientists and academics.

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Topics: voice over trends

Will a male or female voice over artist suit your project best?

Posted by Simon on Apr 27, 2017 12:48:12 PM

Whether you are sourcing a voice over artist for a commercial, creative or educational project, audiences need to connect with their narration.

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Topics: voice over trends

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